Products
20+ years building enterprise products, AI platforms, immersive experiences, and e-commerce — end to end, from research to design, development, and marketing, to the executive story that gets it approved.
— Arshin Nef
Years of product design & development experience
Products governed across an Enterprise Platform
Recognized with top industry awards (FWA, Clio, CSS Design Awards)
Users across products I've designed and built
I design and build for the industry you're in.
I design and build products end-to-end — across AI, healthcare, finance, retail, and enterprise tech — from first sketch to production code.
01Healthcare
Platforms for sensitive data and high-stakes decisions, designed for clarity under pressure.
02Finance
Dashboards and transaction tools that turn complex data into confident decisions.
03AI & Emerging Tech
LLM-powered tools and real-time systems, designed to make AI legible and trustworthy.
04Enterprise & B2B
SaaS platforms and internal tools built for scale, compliance, and daily use.
05Retail & E-Commerce
End-to-end commerce, from discovery to checkout, that converts browsers into buyers.
06IoT & Devices
Real-time monitoring and device interfaces that make complex systems simple to act on.
Research first. Design second.
Build & ship third.
Design Leadership
Design systems, governance, and executive storytelling, building the culture and standards that let great teams ship great work daily.
AI Product Design
Intelligent platforms, voice AI, fraud detection, and LLM interfaces built for environments where accuracy and trust are non-negotiable.
UX · UI · Product Design
SaaS platforms, analytics dashboards, enterprise tools, and consumer apps designed with purpose, from first wireframe to pixel-perfect UI.
Mobile · iOS · Android
Native iOS and Android apps for consumers and enterprise, with real-time dashboards built from first concept through shipped code.
Frontend Development
React, Next.js, and Tailwind. I design every screen and build it myself, with no handoff gap between concept and production code.
Backend · Auth · Payments
Supabase, Postgres, Stripe, and AWS. Full-stack systems that are AI-connected, authenticated, and built for real users and transactions.
Immersive · XR · Creative
AR, VR, and XR product design, with motion and creative direction shaping spatial experiences across a decade of frontier technology.
I'm an AI product design leader with 20+ years of experience building platforms that operate at scale — governing $7.84B in revenue, generating $1.5M in API revenue, and reaching 300,000 people on the NVIDIA GTC stage. I design and build end-to-end: research, UX, UI, design systems, React frontends, and the executive presentations that bring it all to life.
My current work at Verizon sits at the intersection of enterprise AI and decision-critical product design — an intelligence platform governing $7.84B in revenue across 50+ products, an AI fraud detection system that secured $1.5M in API revenue, the FAA Drone Monitoring App, an AI legal intelligence tool, and 8 more production AI platforms. Rated Exceeding in both 2024 and 2025.
